Learn how inclusive branding helps outdoor brands grow without alienating customers, with YETI, Bud Light, and Nike case studies from The Journey.

Discover the top 51 outdoor industry mission statements and learn how The Journey’s branding services can elevate your outdoor brand’s identity.

Discover how influencer marketing can drive direct bookings for outdoor resorts. Hire The Journey for expert strategies tailored to hospitality.

Learn how profitable campgrounds can be with our Campsite Revenue Calculator! Designed for private owners, this free tool helps you see if campsites make good money. Discover how much a campsite costs, how to buy a campground, and plan your investment. Find out the costs to buy a campsite and boost your profits today! Try it now

Discover what glamping means and how our Glamping Revenue Calculator helps glamping business owners maximize profits. Learn if glamping pods are a good investment, understand what a glamping business is, and see if glamping businesses are profitable. Use this easy tool to plan your revenue, expenses, and cash flow. Try it now to grow your glamping site!

Discover our free RV park revenue calculator to estimate profits and plan smarter. Boost your RV resort’s income with easy financial projections.

You may or may not have heard of the National Park Pass, and if you haven’t, this is the place to get all the information you can! We have had the National Park Pass each year since 2016. I honestly don’t remember where or when we heard about it, but I am so glad we did. I would say there are many pros to purchasing this pass, but obviously some cons as well, so here is a list of all the PROS and CONS for the American the Beautiful National Park Pass:

Alabama is home to 420 plus species of birds. This blew me away when I discovered this. I had no idea Alabama was such a hot spot for migrating birds. The coastal region is huge for birds making their way up from Central and South America. Alabama’s coastal region is a lot of these birds first stop after they cross the gulf coast. This allows for amazing wildlife viewing and exceptional nature to view them in. Here are some of our favorite spots to see these amazing birds: